Tag Archives: Innovation

The Enterprise 2.0 Features for Enterprise 3.0 Benefits Driving Social Business

Strategies for Social Business

Supporting Social Business Enterprises

Something different happened at the 2011 Enterprise 2.0 Conference in Boston.  Something that goes beyond the Enterprise 2.0 Community.  A paradigm shift that affects all people.

Employers will no longer be hiring employees, they will be hiring a Workforce of Networked Workers.  Employers will embrace the “Innovation Age” with employees leveraging their networks to tap the exponential value in co-creation.  These new Social Business Models will generate the business intelligence required to succeed  in competitive markets.  Its hard to believe Enterprise 2.0 is only a few years old, but eventually there will be no Enterprise 2.0.

The term “Enterprise 2.0″ is relatively young, Andrew McAfee used this label in his “Enterprise 2.0: The Dawn of Emergent Collaboration” article written for “MITSloan Management Review” in 2006.  This article explored the possibilities of using “Social Web” technologies in the Enterprise.  I met Andy shortly after this article was published and discovered he had many more ideas on this topic.  We talked about the challenges ahead, mostly workforce cultures and business leaders’ perception of “Social” technologies.  It is amazing how much has been accomplished in so little time!

Sociocultural Evolution in Social Business

The sociocultural evolution in Social Business supporting the transformation of collaboration with the process of co-creation for reducing the complexity of innovation.  A quick timeline that starts with Mainframes and Dumb Terminals shows an accelerated growth pattern.

Mainframes and Dumb Terminals

A few years ago, a time most young people consider the “Stone Age”, Mainframes and Dumb Terminals (green screens of text) were all the rage in the Enterprise. These huge Mainframe computers were too expensive for most businesses at the time and had the computing power comparable to the iPhone of today.

Enterprise 1.o

August 6, 1991 marked the debut of the Web as a publicly available service on the Internet.  Business owners saw the value in web-based applications and invested in this technology.  Businesses eventually moved past creating static brochure web sites about their business and started creating web-based business applications.

Enterprise 2.0

  • 2006: Andrew McAfee publishes “Enterprise 2.0: The Dawn of Emergent Collaboration”.
  • 2006 – 2009: Business teams implement blogs, wikis, & copy features from social networking sites.  The phrase, “Enterprise 2.0 is like Facebook behind the firewall” was the non-helpful marketing buzz.  The misguided had the mentality of,  “build it and they will collaborate”.  Thought leaders were busy collaborating with others and building platforms.  Everyone was focused on tearing down, destroying, and blowing up “silos”.
  • 2010: “Enterprise 2.0″ transforms to “Social Business”
  • 2009 – 2011: Focus starts to shift from “user generated content” to Collective Intelligence
  • 2011: More Enterprise 2.0 conversations about Open Social, Social Graph, XFN. FOAF, and APIs (see “Top 10 Reasons NOT to Use WOA & APIs in the Enterprise“).

Enterprise 3.0

Cultivating Network Effects: If Enterprise 2.0 is a play on Web 2.0, then Enterprise 3.0 is Semantic Social Business (Semantic Web).  This is where things really get interesting.  The future of searching for things in the Enterprise will be more about things finding you.  Collective Business Intelligence takes center stage.  More time is invested into social graph engines and algorithms. This is where some business IT money shifts to social science investments.

Andrew McAfee at Enterprise 2.0 Conf Boston 2011

Anyone involved with Enterprise 2.0 or Business Innovation should watch Andy’s video E 2.0 Boston 2011 presentation. You can also find it after logging into the E 2.0 Conference web site here. His topics include Wisdom of Crowds, Collective Intelligence, Prediction Markets, and more. He covers a lot of valuable information in a short period of time, so you may need to watch it a few times and take notes.  Here are 3 quick notes:

  • Give Community Members a voice
  • Let Computers do what they are designed to do
  • Let People do what they are designed to do

If you liked Andy’s presentation at the E 2.0 Conference Boston 2011, then you may like this video of him talking about most of the same topics.


Gamification in the Enterprise?

About 4 minutes into Andy’s presentation at Boston’s Enterprise 2.0 Conference, he mentions “Gamification“.  Social Business Gamification is a very interesting topic.  Examples of how this works are everywhere, we can see how this looks in the employee review process in Rypple’s  video.  We can also learn more from Spigit, Bunchball, and Badgeville.  The AppFusions Team can integrate custom Gamification solutions for your business needs.

People at the Enterprise 2.0 Conference Boston 2011 seemed to appreciate Michael Wu’s session about Big Data Analytics for Social Media, but he has also put a lot of thought into how the Future of Enterprise Software will be Fun and Productive.  I wrote about his work in this article, “The Secret Social Science Sauce of Gamification“.

I believe many members of the Enterprise 2.o Community can benefit from his work.  I hope people encourage him ( @mich8elwu ) to give a keynote at The Enterprise 2.0 2011 Santa Clara Conference scheduled for November 14 – 17.


There are so many great people willing to help others with Social Business and Enterprise 2.0 all over the web and in your neighborhood.  It is almost impossible to mention all of them here.  I recommend reviewing all the shared resources at http://www.e2conf.com and attending one of their events.  You will meet great people and learn fascinating things.

Jim Worth @jimworth did an Outstanding job of putting a huge collection of Enterprise 2.o resources here.

I wrote this article because I like what the Enterprise 2.0 Community is doing.  If you like this article or if you believe education for children is important, then please leave a comment on this blog about our brothers and sisters from the Washington DC area helping the children, teachers, and staff at Humble School Uganda Africa. http://humble-school.blogspot.com They will appreciate knowing somebody is thinking about them and wishing them well.




How to be Truly Excellent

4 Principles for Achieving Excellence

Unlocking Your Full Potential

Life is full of distractions that can keep us from achieving our maximum potential.  Our real purpose can get lost in the background of daily activities, robbing us of living prosperous and fulfilled lives.

Putting passion into purpose can help us find courage and strength in the face of adversity during our journey to excellence. This is the act of living up to one’s full potential, as described by the Greek word “Arete“.

Understanding the essential characteristics of excellence can unlock the secret to living a prosperous and fulfilled life.

  1. Treat Your Skill as a Craft
  2. Become a Craftsman
  3. Practice Discipline
  4. Set Goals for Achieving Excellence

4 Steps to Being Truly Excellent

Self Development

  1. Educate Yourself
  2. Be Disciplined
  3. Learn From & Share with Peers
  4. Be Patient


Become the “Chief Operations Officer” of Your Life

Develop Operational Mentality

Career Development

A Velocity 2011 Video Presentation by Theo Schlossnagle

Velocity Conference

Companies, big and small, face the same challenges. Our platforms must be fast, our infrastructure must scale up (and down) efficiently, and our sites and services must be reliable. Velocity is the best place to learn from peers, exchange ideas with experts, and share best practices and lessons learned.  O’Reilly Media was also kind enough to share several “Must See” videos from the Velocity 2011 Conference on their Google YouTube video channel here.

9 Principals of Leadership

Lighting the Path for Others

Leadership Lessons from General George C. Marshall

  1. The principle of integrity-Doing the right thing.
  2. The principle of action- Mastering the situation.
  3. The principle of selflessness- Serving the greater good
  4. The principle of candor- Speaking your mind
  5. The principle of preparation- Laying the groundwork
  6. The principle of learning and teaching- Sharing knowledge
  7. The principle of fairness-Choosing and rewarding the right people
  8. The principle of vision-Focusing on the big picture
  9. The principle of caring- Supporting the troops.

Have Courage

Take Hot Pursuit of Your Passions

“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” ~Steve Jobs

Pigs & Lipstick in Enterprise Gamification is Not a Social Business Strategy

Enterprise 2.0 Conference: Building Social Business

Enterprise 2.0 Conference
Enterprise 2.0 Conference

Social Business Conference – Boston 2011

Learn about the latest collaboration innovations in the Enterprise 2.0 Conference program and how to leverage these technologies to support a variety of critical functions—including HR, People & Performance, Sales, Customer Support and Product Development—to increase productivity, improve collaboration and drive revenue.  Connect with these Amazing Enterprise 2.0 Thought Leaders. See the Top 10 Reasons to Attend Enterprise 2.0 Boston.

The Enterprise 2.0 Community

Destroying Creative Poverty

I respect the Enterprise 2.0 Community. The whole community is doing a remarkable job fulfilling it’s moral and ethical responsibilities to support the next generation workforce. Many organizations are realizing benefits now, but this long-term investment is about to unleash an innovation storm that will destroy creative poverty.

The shift from “Brainstorming” to “Painstorming” fueling “Motivation Design” harnesses the synergy required for new levels of innovation crafted in co-creation that addresses real needs in Business Models today.

Enterprise 2.0 Solutions that require a manual and relentless campaigns to drive adoption are examples of Enterprise 1.0 with an Enterprise 2.0 label. This is similar to people thinking they can support gamification, and try to gamify their system by adding badges that have no value. Smart Enterprise Gamification provides the addictive properties that accelerate people through the workflow in a seamless manner. Meaningful rewards, badges, leaderboards are key components in a gamified system created for engaging collaboration. The real value of Gamification is realized when the deeper engagement achieved, endures beyond the system. A Real Enterprise Solution Res ipsa loquitur (speaks for itself).

Get on the Fast Track to Social Business Success, join today’s thought leaders at the Enterprise 2.0 Conference.  It is difficult to choose a favorite session or presenter, but one person does stand out.  I would make a point of talking with Deb Lavoy ( @deb_lavoy ) of OpenText ( @opentext ).  She “gets it!” A 15 minute conversation with her can save you years of frustration and aggravation.  Attended her Enterprise 2.0 Conference keynote and discover what the future holds.  Expect to be amazed by the OpenText announcements.

The Social Business of Enterprise Gamification

Unlocking New Levels of Innovation through Collaboration

Enterprise Gamification is the use of game dynamics within organizations to support a collaborative culture that aligns with business objectives.  This creates an agile social business model that can increase chances of success in current competitive markets and future markets.  Applying Enterprise Gamification and implementing game mechanics in enterprise 2.0 platforms plays a very important role in it’s event-driven architecture for capturing the REAL value of enterprise 2.o solutions.  This REAL value is realized by lowering barriers of participation and showing the relationships of people, ideas, and things.  Implementing enterprise gamification strategy should be a part of the complete social business strategy. Gamification for Business, Brands, and Loyalty is surfacing new Participation Patterns in Enterprise 3.0. Paharia believes that gamification will move beyond consumer markets into the enterprise, as companies gamify their processes to get employees more engaged. Paharia said there are a number of such enterprise projects already underway at Bunchball.  The Dynamic Game Engine from Badgeville is a giant leap in Gamification Innovation for Social Business.  New Social Businesses can achieve greater levels of success faster when gamification is incorporated into the Business Model Strategy.

Unlocking the Real Truth of Social Business

JP Rangaswami ( @jobsworth ), chief scientist of salesforce.com, discusses the future of gaming in the enterprise in this video.  Social gaming is incredibility popular in mainstream society.  This popularity has thought leaders busy discovering new ways Social Gaming can drive innovation in the Enterprise.  How will game dynamics accelerate workflows?  What about the value of badges, ratings, and leaderboards in collaboration platforms?  See what others are saying about JP Rangaswami’s thought provoking presentation.


Current Enterprise 2.0 Twitter Game Board

Diversity fuels innovation. Sports fanatics have their fantasy football teams. This is my fantasy innovation team. This current Enterprise 2.0 twitter game board represents people focused on Enterprise 2.0 and Social Business now. You can connect with more creative people by following this Enterprise 2.0 Twitter List http://bit.ly/E20Team.

[twitterusers @jobsworth @deb_lavoy @bhc3 @sameerpatel @jimworth @thinkoutloud @ross @bsandie @mich8elwu]

E 2.0: Enterprise Gamification & the Behavior Engine

There is no “one-size-fits-all” solution for game mechanics in the Enterprise. Each implementation of Enterprise 2.0 Gamificaction is unique according to the business objectives and desired behaviors. “E 2.0: Enterprise Gamification & the Behavior Engine

The TAME Game of Behavior Gamification in the Enterprise

The Secret Social Science Sauce of Gamification

Most people want to be successful and are willing to contribute to the success of the team.  Understanding and applying these four key principals of gamification can significantly increase the success of all efforts. “The Secret Social Science Sauce of Gamification

  • Trigger: A clear invitation to do the right thing at the right time.
  • Ability: Remove barriers to participation by extending people’s abilities.
  • Motivation: Help others understand what they can achieve.
  • Evolve: Support a continuous feedback loop for growth.

The Gamification of Innovation in the Enterprise

“Gamify”, The Future of the Innovation Process

The Enterprise Strategy of Innovation Gamification in business should be taken seriously by CIOs, IT Managers, and Enterprise Architects. Helping their colleagues, partners, and business associates understand how to leverage the concepts of game dynamics should be a defined goal in their Enterprise 2.0 Strategy Plans. “The Gamification of Innovation in the Enterprise“.

Social Business Communities of Engagement

Engagement: The Foundation of Social Business

Co-creation Fuels Innovation in Social Business

The explosion of Social Media and the rapid growth of new Social Business Models are driving intense focus on community development and collaboration to fuel innovation in the co-creation of our future.

“The best way to predict the future, is to create it together.”

In a previous article we reviewed “7 Key Success Factors of Sustainable Social Business“.  Relationships play a key role in any business and in life itself.  Developing and supporting healthy relationships is the foundation of Social Business.  A complete guide to healthy communities  is available from The Open Source Way,  “Creating and nurturing communities of contributors“.  Here are the 7 principals for cultivating  communities for positive engagement.  Thanks to Michael J Ricard (@mijori23) for bringing this to my attention on Twitter today.

7 Principals for Cultivating Engaged Communities

1. Design for Evolution

When starting a new community effort, it’s difficult to know what form it will take. Volunteers are not employees; they can only be influenced, never ordered. Some may take passionately to the proposed project; others may only be able to give some of their time. [evolution]

2. Open a Dialogue Between Inside and Outside Perspectives

In any community there are always “insiders” — i.e., the people who understand the problem space very well, the people who are at the core of the domain space — and people who are “outsiders”, but have enthusiasm, some domain knowledge, and a willingness to help. A successful community uses both of these perspectives effectively, because it’s the outsiders who are most likely to impart new energy and new perspectives.  [dialogue]

3. Invite Different Levels of Participation

In a volunteer community especially, people who join are going to be invested in learning more and doing more, and it’s important to identify work that matches the newbie’s skills, invites them to stretch those skills, and provides people who can help them develop those skills as required. [participation]

4. Develop Both Public and Private Community Spaces

Avoiding the cabal mentality does not mean having every single conversation in public, ever. Transparency is great, but it is unreasonable to expect everyone to be comfortable with full transparency, all the time.

Also, one-to-one communication builds intimacy and trust that multiway communication cannot. Especially as new participants are building confidence, it’s vitally important to build private relationships between individuals. Certainly it is appropriate to encourage important conversations to be moved into public forums, especially conversations about actions that will affect others. But private chats are important too, and often useful for eliciting insights that help move the more public conversations forward. [spaces]

5. Focus on Value

No volunteer wants to spend time on work that nobody values. Therefore, encourage community members to express the value that they receive from the community, and to reflect on the value that they provide.

Also understand that not everyone’s notion of value needs to agree; so long as participants do not actually detract by participating, they should feel free to add value in whatever way they see fit. Core participants frequently do not value a set of contributions initially, and only come to understand and appreciate that value later. Even contributions that are wildly experimental and far from the mainstream, and may not seem at all valuable, should be respected and encouraged. [value]

6. Combine Familiarity and Excitement

Stable and familiar working processes are vital, because people need tasks to focus their day-to-day work.

Still, people can not thrive on heads-down tasks alone. Exciting new challenges create opportunities to energize old friends and attract new ones, and give volunteers an important sense that they are all wrapped up in a great and important challenge. This excitement is crucially important to keep volunteers motivated on the daily work. [excitement]

7. Create a Rhythm for the Community

The pace of engagement is crucially important in a community of doers.

Moving too quickly and demanding too much, too soon, can leave volunteers frantic and feeling like they can’t keep up. Moving too slowly can lose volunteers who do not see enough activity to hold their own interest. [rhythm]

Community Development Guide

The complete community development guide helps people understand how to and how not to engage with community over projects such as software, content, marketing, art, infrastructure, standards, and so forth. It contains knowledge distilled from years of Red Hat experience.

Principles for Cultivating Communities of Practice

In his book Cultivating Communities of Practice, Etienne Wenger proposes seven principles for successfully cultivating communities of practice. Anyone who is responsible for moving a community forward towards its goals should consider reading it.

Key Success Factors of Sustainable Social Business

Unlocking the Secret of Meaningful Engagement

The other day I was having a discussion about Gamification Strategies with my co-worker Brad Cox Ph.D. (inventor of Objective-C, the engine that powers the iPhone mobile device).  Brad and I work together on a Enterprise Solutions Research & Development Team for a company in the Washington, DC area.  He is a very interesting guy and shares great insights on his blog.  We talked about the deeper meaning of gamification in the context of motivation and behaviors that drive meaningful engagement.  A deeper understanding about motivation as described in “Drive” by Daniel Pink and shared by  Gabe Zichermann in his gamification talks can unlock new levels of value.  Brad and I also talked about Enterprise Gamification and how the future of Enterprise Software will be Fun and Productive, as described by Michael Wu, Ph.D. on his blog.  This conversation expanded from individual motivation to community motivations and culture.  The culture of the open source community is a good example of people contributing (usually free of charge) to the greater good of the community.  Businesses and Government are saving a tremendous amount of money by implementing free software created by the open source community.  The Department of Defense shares the benefits of open source and value of community in “Open Technology Development (OTD): Lessons Learned & Best Practices for Military Software”  A deeper look at inclusive information technologies can be found in “Towards Inclusive Information Technologies” by Ben Garside.  The value of open source software can be instantly realized, but how will businesses and government capture the value of open source culture?  Unleashing the wisdom of crowds through crowdsourcing and co-creation can unlock levels of innovation that were previously thought unreachable.  Capturing this exponential value can be discovered through Sustainable Social Business Models.

Sustainable Social Business Models

Sustainable business is not a new idea.  Henry Ford, one of the sustainable business pioneers, experimented with soy-based materials and other ideas during the days of the Model T.   Ford Motor Company also shipped the Model A truck in crates that later became the vehicle’s floorboard upon reaching its destination.  Successful businesses of tomorrow will put a higher priority on economic, social, & environmental impact in their continuous improvement process.  The continuous improvement process of monitoring, analyzing, redesigning and implementing is evaluated as conditions change and new opportunities emerge.  New Inclusive Social Business models are providing an abundant amount of opportunities.  The success of these new social business models will be directly related to their impact on economic, social, & environmental conditions.  Business leaders should identify key success factors of sustainable social business today so they are prepared for the business of tomorrow.

Key Success Factors of Sustainable Social Business

  • Address positive economic, social, & environmental impact
  • Develop capacities and strategic alliances with others
  • Include community members as partners in co-creation to enhance buy-in and ownership
  • Create a self-sustaining community-based business plan with a long-term strategy
  • Prepare to invest time and resources during the start-up process
  • Support ongoing monitoring and evaluation
  • Remember to keep it people-focused

Wonder Why LinkedIn’s Stock Price Doubled During it’s IPO?

LinkedIn’s spectacular initial public offering (IPO) put the company’s value at a staggering $8.9 Billion.  This performance was an eye opening experience for Social Business according to CNN.  Most companies focus on marketing and cost controls before going public, but we did not really see anything much different that the norm from LinkedIn years, months, or weeks prior to their IPO.  LinkedIn did focus a lot of extra energy on their Application Programming Interfaces (APIs) prior to their IPO.  Why did LinkedIn focus on their APIs?  I believe people investing in LinkedIn see the same thing I see, LinkedIn understands Social Business.  They demonstrate respecting the work of others by supporting international standards in their RESTful APIs instead of proprietary code.  This intelligent approach enables multiple communities to extend the platform’s capabilities and easily include LinkedIn functionality in new places.  They have proven people and community are a priority and convey the important value of Social Business.

Twitter Buys TweetDeck for $40M – $50M?

The Value of an API

Twitter willing to pay $40M – $50M for something made from their own API is an example of how valuable Social Business is today.  This should help people think differently about opportunities available now and in the future.  Hopefully more people and organizations will focus on the value of community and take a lead role in fueling innovation for an amazing future.

How to create a sustainable business model that can be adopted & adapted by others

I strongly believe in empowering the employees, and I think that is the key to any long-term successful company, both small and big. One of the founders of the MySQL database, Michael Widenius, co-wrote a manifesto of … more