The Apple iPhone is very powerful by itself, but when you combine it with RESTful web services in the cloud the possibilities look endless. Wireless Enterprise 2.0 (WE 2.0) apps can pass heavy processing off the device and into the Cloud which gives us the ability to create amazing capabilities for small devices. I met Jason Christensen a few days ago and he had great insight to this approach. I thought you would be interested in how he thinks about this topic. He was kind enough to put his content into a sharable format for you below.
Will Enterprise 2.0 (E 2.0) Lead Us to Wireless Enterprise 2.0 (WE 2.0)?
The success of Enterprise 2.0 can be measured by its adoption rate. The adoption rate increases when people find new ways to communicate and collaborate in which they are familiar. The more intuitive the interface feels, the more people will use it. The point of web-based tools in the enterprise is to support communication and collaboration between people anywhere anytime. The workforce is changing. People are working on the go and sometimes need to get something done when they are not at a computer. WE 2.0 seems to be the next logical step for a dispersed workforce. Steve Jobs and his team at Apple seem to know a thing or two about user interface design, so the iPhone and the iTouch seem to be natural wireless devices to use in the Enterprise. The Apple iPhone is like having a mini-computer in your pocket. WE 2.0 should support other mobile devices, but the Apple iPhone is an easy start because of all the development support. The slides below will review several things to consider before implementing WE 2.0.
Inventor of the internet, Tim Berners-Lee is asking for Your data – Linked Data Project
Government Responds with Open Data Sources: Data.gov #Gov20
Vivek Kundra U.S. Federal Government on Government 2.0
The movement toward Government 2.0 is great, this is like a leap toward Government 3.0. I know there are plenty of intelligent/creative people out there that will be able to create some amazing things with http://data.gov
These are exciting times! Opportunities Everywhere!
Opportunity to have Fun Building Government 2.0 Application: Apps For America II
Apps for America is a special contest put on this year to celebrate the release of Data.gov! Sunlight Labs is doing it alongside Google, O’Reilly Media, and TechWeb and the winners will be announced at the Gov 2.0 Expo Showcase in Washington, DC at the end of the Summer.
How to use Twitter and other Social Media Tools to engage your audience
The World Wide Web is connecting people and things faster than ever. The use Twitter, Blogs, Social Media, Mobile Media has become part of main stream culture. You can leverage the power of your audience and new media to build exponential value into your existing efforts.
The Three Points of View for an Event
Audience
Speakers
Event Coordinators
Three Thoughts About Events
How Event Coordinators Can Make Their Job Easier
How Speakers/Presenters Can Make Their Job Easier
How The Audience Adds Value
Events 2.0
Events are much more interactive now. The trend for events is similar to the trend we see in how people use the Internet. Web 1.0 (Mostly one-way communication) to Web 2.0 (Very interactive with at least two-way communication). People are working together now, more than ever. The current economic conditions and busy lifestyles creates a condition that leads us to doing more with less. People are smart and will spend their time and money where they see the most value. Adding more value is key to success.
Social Media Tools
Twitter: “Just-In-Time” Communications
Twitter is a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick rich text messages. Twitter messages are available through mobile devices, web services, and third party applications. http://twitter.com Conversations can be connected by the use of a hash tag.
ParaTweet: Engage audience and speakers
Paratweet Supports Speakers interacting with the audience through live or delayed Q&A and spreads user generated conference info. This tool supports filtering. http://www.paratweet.com/The view can be filtered by the event hash tag.
Twitterfall: A tool to help display questions/conversations on stage
Twitterfall is a way of viewing the latest ‘tweets’ of upcoming trends and custom searches on the micro-blogging site Twitter. Updates fall from the top of the page in near-real-time. http://twitterfall.com/ Views can be filtered by hash tags.
Free WordPress Blog: Blogging service for your online journal
You can get a blog started in less time than it takes you to read this sentence. All you need is an email address. You’ll get your own WordPress.com address (like you.wordpress.com), a selection of great free and customizable designs for your blog (we call them themes), 3 gigabytes of file storage (that’s about 2,500 pictures!) and many other great features. You can blog as much as you want for free, your blog can be public to the world or private for just your friends, and premium features are completely optional. http://wordpress.com/ Event related posts can include event hash tag in title & body so others can find the extra content by a simple search.
Google YouTube to share your event and presentation videos
Google YouTube allows people to easily upload and share video clips on www.YouTube.com and across the Internet through websites, mobile devices, blogs, and email. http://www.youtube.com Event related videos can include event hash tag in title & description so others can find the extra content by a simple search.
Google YouTube example: Service Oriented Architecture-SOA
Slideshare automatically converts your presentation into sharable content for social media
Upload and share your PowerPoint presentations and Word documents on SlideShare. Share publicly or privately. Add audio to make a webinar. http://www.slideshare.net Event related presentations can include event hash tag in title & description so others can find the extra content by a simple search.
Yahoo Flickr to share photos/videos of people, ideas, and information from your events
Event related photos/videos can include event hash tag in collection title, tag, & description so others can find the extra content by a simple search. http://www.flickr.com
Yahoo Flickr example from #ajaxworld 09 NY
How The Audience Adds Value
People are going to talk about the event and the speakers. Most of these conversations will take place on the web in the form of social media. The current trend of using Twitter and mobile devices during an event opens new opportunities. Giving the audience resources to use in these social media channels will benefit everyone. A simple resource could be a hash tag (a key word that identifies the event ex:#web30), more on this later. Additional resources could include content that people could simply copy and paste into their blogs, twitter posts, and other created media that adds value. Twitter offers the ReTweet function. Google YouTube, Slideshare, & Yahoo Flickr offer copy/paste code for bloggers. Most of these tools also have APIs that will support Mashups.
Resources on how to use Social Media for Events and Meetings
About Hash Tags
Hashtags are a community-driven convention for adding additional context and metadata to your tweets. They’re like tags on Flickr, only added in-line to your post. You create a hashtag simply by prefixing a word with a hash symbol: #hashtag. http://twitter.pbworks.com/Hashtags
TweetGrid gives bloggers and web site owners the ability to include event related widgets in their pages: http://tweetgrid.com/
EventVue provides easy-to-use social networking tools that help your attendees get the most out of their networking experience at your event: http://www.eventvue.com/
Experiments with #hashtags
The hash tag for AJAXWORLD 2009 New York was #ajaxworld. This event spanned more than one day and had several sessions across multiple tracks. This event also happens annually. I would think the annual hash tag would be something like #ajaxworld09. This event also happens in multiple locations within one year. I would think the hash tag would now look something like #ajaxworld09NY.
Here is what we have so far:
#ajaxworld: What
#ajaxworld09: What When
#ajaxworld09NY: What When Where
I would think that this type of structure easier and I would still have space within my 140 characters to add value. That would be difficult if I had to include “#ajaxworld #2009 #NewYork #RIA #SOA #iPhoneDevSummit“.
Now we have “what”, “when”, and “where”, I am thinking about how to identify the tracks and sessions. Track 04 was dedicated to iPhone Developer Summit. Seems like the hash tag for that track at this event would be #ajaxworld09NY04. This hash tag would allow people to monitor the iPhone Developer Summit Track of AJAX WORLD during 2009 in New York. The hash tag could also be used to tag related resources for current or future review.
What about the session part of the event matrix?
I would think that session 05 of the iPhone Track on the second day would look like #ajaxworld09NY040502. This would identify the “iPhone Development in an Enterprise Environment” session that took place on the second day.
Ideal hash tag structure:
#{What}{When}{Where}{Topic}{Details}{Time} Most hash tag users seem to use a two digit number for the year, which makes me think about also using two digit numbers for Topic, Details, and Time. This type of structure will support an event with upto 99 Topics through 99 sessions across 99 days. Events that go beyond these limits would be broken up into multiple events.
Searching on #hashtags (This does not work on all services)
#ajaxworld: return everything about ajaxworld
#ajaxworld09: return everything about ajaxworld in 2009
#ajaxworld09NY: return everything about ajaxworld in 2009 New York
#ajaxworld09NY04: return everything about ajaxworld in 2009 New York related to the iPhone Dev Track
#ajaxworld09NY040502: return everything about ajaxworld in 2009 New York related to the iPhone Dev Track on iPhone/E 2.0
The current twitter tools seem to search for the hash tag followed by an empty space. A search in some services for #ajaxworld does not always return results that contain #ajaxworld09NY.
#Hashtag Thoughts
Using a hash tag for an event is a common practice. A standard that software developers could understand will help users take full advantage of the power that hash tags provide. A simple hash tag that identifies the event and its parts should support the ability for user filtering.
What are your thoughts about hash tags and their structure?
What do you think about using twitter and other social media tools during events?
Thoughts about this post
I hope more people will think about putting their content into shareable content objects and leverage the work of others.